Adria’s A4

Step 1:

I would like to focus on a suburban area: Short Hills, NJ 07078

Step 2:

Median Income: $185,466.00

Population: 12,849

20ish miles from New York City

Extremely good education system– big pull to town

Most occupants are well educated and successful– work in NYC

Because of the education system, the high quality of living, safe area, and closeness to NYC the population will grow and continue to do well. However if the school system does poorly or the area is too expensive to live in the area will crash.

Step 3:

Day in the life of bottom 25%: $99,999 – less than $10,000

Huge range in daily life: normal (wake up, commute, work, come home) to working several jobs

Note: I don’t think some of these stats are right, it is very expensive to live in short hills and I don’t believe you can live in Short Hills on that little.

Desirable forces: close to city, safe, beautiful town, good school system, downtown area, improvements to trains, improvements to town and school

Undesirable forces: high cost of living (probably rising)– could make the future most undesirable

Middle 50%: $100,000 and up

Daily life: Drive/Train to work, work, Drive/Train home, Nanny takes care of kids or stay at home parent, Kids go to numerous after school activities, shop at mall on their own, kids have their own phones and devices

Top 1%: Millions

Step 4:

Day in the life of Middle 50% Kids

Screen Shot 2014-11-21 at 5.18.40 PM Screen Shot 2014-11-21 at 5.18.57 PM

Version 2:

Screen Shot 2014-11-29 at 2.48.59 PM Screen Shot 2014-11-29 at 2.49.12 PM


Person 1: Hey what are you up to?

2: Not much. Day school just let out and I have a few minutes before I have to go Evening classes. What about you?

1: I’m about to go off to Soccer. I am so sick of eating at home. Want to take a quick trip into Montclair? I’m feeling  Pan Asian for dinner.

2: Oh that sounds so much nicer than going home. Honestly I don’t even get the point of at home dinners anymore. Its just so much more fun to eat out. My mother keeps going on and on about all these restaurants and how expensive it is. I don’t get it. It really isn’t that much.

1: I know right? My parents go on and on about how it used to be a “special” thing. Please. I don’t see how it is. How else are we supposed to eat?

2: Yeah really. My parents have started talking about learning to manage money.

1: Why?

2: No idea. I thought you paid someone to do that.

1: Me too. I wouldn’t want to do it. Sounds dull.

2: Agreed. But they’re insisting on it.

1: That’s so odd. My grandparents had been pressuring  my parents to do that weird stuff too.

2: What kind of stuff?

1: Doing less activities and going out less.

2: Whats the big deal?

1: They keep saying that because me and my brother do all these activities, its too much and all that. And they think we should stay in on school nights.

2: That’s weird. If we get our stuff done then who cares if we go out?

1: I completely agree. Oh I have to go now. I’ll talk to you later.

2: See you!!

Screen Shot 2014-11-24 at 12.18.02 AM





what did you discover / learn

I learned that it is really difficult to try and predict whether or not a system will have an economic crash. Predicting the personality and technology of Short Hills wasn’t difficult for me. However I felt that the town could go in two distinct directions depending on the economy. I found that it was helpful to examine the 2008 crises to know that the town wasn’t hugely effected by it and to create my future based on that.

what were you challenged by

I was challenged by how to create a futuristic letter and the content for that letter.

what did you question

Besides questioning the morals of the town, I questioned how much the residents would be willing to upgrade their historic town.

what did you do really well on this project

I think I did a good job making an unique and compelling storyboard. I think I also did a good job consider what technology would become integrated and how much so.

what would you do differently

I would continue to improve my letter because there are probably better ways to portray the information.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s